Art of online marketing
Tag Cloud
archeage gold banner ads Final Fantasy XIV Gil deer hunter 2016 hack The Flash Season 1 Episode 18 full episode watch Once Upon a Time Season 4 Episode 23 : Operation Mongoose (2) high quality online fifa 16 coins advertising fees Cheap Fifa 16 Coins cs go skins cheap rs3 gold dragon blaze cheat rsgoldaz online marketing trends Vital Factors In steroids Around The Usa lower marketing cost Geordie Shore Season 10 Episode 2 hd coininfifa ios cheat Search engine optimisation Elder Scrolls Gold paul blart mall cop 2 Emulsifiers in food travel marketing deer hunter 2016 cheat The Flash Season 1 Episode 18 the cw The Vampire Diaries Season 6 Episode 18 online 2K16 mt watch the duff online download Social Media Marketing eCommerce free shipping black food colouring fut coins The Vampire Diaries Season 6 Episode 18 FULL episode hack Movies Buy Fifa 16 coins website functionality cheap NBA 2K16 mt coins ((FULL-STREAM)) PREMIERE ~!~ The Messengers ~!~ Season 1 Episode 1 online premier advertisers online hotel Geordie Shore Season 10 Episode 2 full episode trends SEO deer hunter 2016 cheat download online banner ads vipelderscrollsgold hotel website Week 16 fifa16mall fut 16 SimCity BuildIt online travel fifa coins download cheap fifa coins Chopard Replica Watches Paid search Geordie Shore Season 10 Episode 2 full stream cheat Cheap ESO Gold urfifa fifa 15 coins fifa 16 coins safe buy twitter uncategorized Geordie Shore Season 10 Episode 2 full HD CRM Geordie Shore Season 10 Episode 2 online Rolex Replica replica uhren display advertising website usability watch Once Upon a Time Season 4 Episode 23 : Operation Mongoose (2) episode online free MontBlanc replica watches website design PPC Rayon fabric android cheat The Flash Season 1 Episode 18 The Messengers Season 1 Episode 1 FULL episode stream Affiliate Marketing Online Marketing The Flash Season 1 Episode 18 HD Polyester fabric Preorder Prices NBA 2K16 MT points customer relationship management hotel reservation The Vampire Diaries Season 6 Episode 18 the CW Arrow Season 3 Episode 19 online Email Marketing deer hunter 2016 cheat android ESO Gold online cheapest Fifa 16 coins website Arrow Season 3 Episode 19 full episode Buy Fifa Coins Fifa online The Vampire Diaries Season 6 Episode 18 full stream orologi replica archeagep cheap nba 2k16 coins Buy RS Gold seo agency It Follows English Full Movie. Arrow Season 3 Episode 19 the cw Geordie Shore Season 10 Episode 2 mtv Geordie Shore Season 10 Episode 2 deer hunter 2016 cheat ios The Flash Season 1 Episode 18 online Cheap vitamins hotel marketing Geordie Shore Season 10 Episode 2 live mtv Breitling Replica Watches Sale fifa 16 news Cheap RS Gold hotel social media marketing cheapest Fifa 16 Coins The Messengers Season 1 Episode 1 premiere search engine marketing free mobile commerce old school rs gold vipfifa 16 coins The Vampire Diaries Season 6 Episode 18 ROI The Messengers Season 1 Episode 1 the CW TOTY Forwards 2015 Top Movies nba 2k16 coins [//FINALE\]] Watch Once Upon a Time Season 4 Episode 23 \Operation Mongoose (2)\ Streaming Online Free breitling replica Arrow 3x19 broken arrow stream The Messengers Season 1 Episode 1 full episode Arrow Season 3 Episode 19 full HD fifa 16 cheap coins echinacea purpurea powder suppliers customer engagement Cheap RuneScape Gold rs gold PR SME xanthan gum suppliers search marketing outsourcing seo social media networks
Twitter Link

Follow aoomconsultancy on twitter

Say aoom! art of online marketing blog

Learn about online marketing & grow your business with aoom internet marketing tips, trends, know-hows & articles.

  • Home
    Home This is where you can find all the blog posts throughout the site.
  • Categories
    Categories Displays a list of categories from this blog.
  • Tags
    Tags Displays a list of tags that have been used in the blog.
  • Bloggers
    Bloggers Search for your favorite blogger from this site.
  • Team Blogs
    Team Blogs Find your favorite team blogs here.
  • Login
    Login Login form
Chloe lim

Chloe lim

Chloe Lim is the founder of aoom consultancy, an online marketing consultancy specialising in helping businesses grow via creation of innovative, cost-effective online marketing and international marketing strategies.

Having spent the last 14 years focused on internet marketing, Chloe’s expertise and experience have resulted in a rapid ascent in different online industries including travel, music and advertising. By 27, she was Director of Marketing for Cendant and by 30, she was named Managing Director of HotelClub/Group Vice President of Orbitz Worldwide (NYSE).

An advocate of helping businesses leverage growth opportunities in Asia Pacific, Chloe has hands-on experience in market expansion and developing marketing strategies for different countries in the region. Prior to Australia, Chloe lived and worked in different countries in the region including Singapore and Hong Kong.

Aside from being passionate about internet and online marketing, Chloe loves new experiences (and new toys) and is currently trying to add mastering the Italian language and hang gliding to her skill set.

It seems eCommerce is booming everywhere. estimates that e-commerce revenues topped the $1 trillion mark for the first time in 2012. In Australia, a NAB study shows that growth of online eCommerce outpaces traditional retailer (NAB study) with growth over 23%.

eCommerce has become a critical part of a business as well as the foundation of many new start ups. However, eCommerce is not a silver bullet. Having eCommerce does not necessary translate to immediate sales success.

Here's a look at 6 critical eCommerce tips for success:

Hits: 148636 0 Comments

One of the biggest marketing myths is that you need a big marketing budget to run an effective campaign or get the best results. Enter online marketing – and its various tools – and interesting, marketing budget (or the lack of) is still listed as the most common marketing challenge.

Hits: 132497 0 Comments
With more budget and resources invested into social media, some companies are seeing success in social media marketing while many are not. We have a few simple ways to help improve social media marketing effectiveness without costing your business a fortune.
Hits: 88075 0 Comments
Once seen as a formidable competitor to TV and other traditional forms of advertising, hardly anyone talks about display advertising or online banner advertisements anymore.  In the world of instant news and gratification, no news is bad news!

Is display advertising dying of a slow death?
Hits: 49417 0 Comments
As small businesses continue to look for ways to grow and consumer's increasing usage of the online medium, here are the top online tactics for businesses to implement in order to win customers.
Hits: 102478 0 Comments

The fascination with travel is about discovery of the unknown and sharing that experience with people. These qualities make travel a hot topic for discussion in many social media networks. This is one of the reasons why social media marketing has gained particular relevance to the travel and hotel industry. It is one of the biggest buzz words in hotel marketing at the moment with most hotels thinking about how best to utilise it.

Hits: 65970 0 Comments

Art of Online Marketing (aoom) Consultancy has been appointed a 5 month contract with Webjet. Managing Director of aoom, Chloe Lim, will join Webjet with a focus on marketing and Webjet's expanded hotel operations.  Art of Online Marketing ( aoom) consultancy is very excited to be able to support Webjet in its marketing efforts and its expanded hotel operations. For more information, please see eTravelBlackboard

Hits: 184691 0 Comments

Posted by on in Online Marketing

There's often a mix of nostalgia and excitement as we head towards the end of December. Nostalgia as we look back at the year and wrap up the year that was. Excitement as we embrace what the New Year will bring. So, with the rapid changes in 2010 driven by mobile, social media and search marketing, what should online businesses and online marketers expect in 2011?  

Hits: 101018 0 Comments

Yet another day with yet another change from search engine giant Google. Google Preview was recently launched with the introduction of an additional magnifying glass next to each search result on Google. Google Preview essentially offers users an ability to preview a website's content without needing to click onto the webiste - its really a "mini preview".

So how will this change impact search engine marketing?

Hits: 34548 0 Comments

 Every now and then, there are intense discussions on why travellers and consumers are choosing to book with online travel intermediaries or how third party intermediaries are eroding a hotel's brand. There are numerous debates and various reasons thrown up.

A simple and apparent reason that contributes heavily to this market dynamic, which interestingly is seldom mentioned, is how incredibly challenging it can sometimes be to make a hotel reservation online via a hotel website.

Given that a hotel website is an extension of the hotel’s business, provides important hotel information to existing and potential customers and is an avenue to allow consumers to book a hotel at all hours of the day, hotels must ensure that they have a website that is well-presented with friendly navigation, useful information and good ecommerce capability so that users can book online easily.


Hits: 47592 0 Comments